Setting up Organisations - Assigning Profiles
For general information on setting up organisations, please read Article #1160.
You can use profiles to track many extra pieces of information on organisations/people, then use this information in Enquiries searching and reporting.
For example, a particular client may constantly be booking attendees into your Underwater Knitting Course, but you can see a need for Sky Diving Courses. Using Profiles you can mark down this interest, so that later when you do a direct mail marketing promotion you can print labels for all clients interested in Sky Diving.